PREFACE ix
How CRAFT Leadership was born ix
How to get the most out of this book xiii
Feedback xiii
ACKNOWLEDGEMENTS xv

INTRODUCTION 1
My definition of leadership 1
Leader vs manager 2
Leadership quality 3
What makes a high-quality leader? 4
What is this book about? 7
What trends will impact the future of leadership? 9

CHAPTER I
Sharpen the REAL LEADER in you 11
The REAL LEADER: What does REAL mean
in the context of leadership? 11
The importance of self-awareness 13
A leader’s projected image 18
The authentic self as a leader 24
The value-driven leader 27
Integrity 31
A high-level introduction to the CRAFT model 39

CHAPTER II
C is for CREATIVITY and CREATE 41
The business context of CREATIVITY for today and tomorrow 41
The theory of CREATIVITY 45
The CREATIVITY cocktail – How to develop CREATIVITY 51
CREATIVITY and continuous improvement 65
CREATIVITY and innovation 65
CREATIVITY and strategy 68
The leader as a CREATOR 76
CRAFTING the future 77

CHAPTER III
R is for RESILIENCE 81
The definition and importance of RESILIENCE 81
The resilient leader 87
The resilient organisation 92
Threats to RESILIENCE and strategies to cope 93
Flexibility in thinking to enhance RESILIENCE 98
Flexibility in feeling to embrace your inner RESILIENCE 100
Being resourceful is the road to RESILIENCE 103
Anchors as the rocks underneath RESILIENCE 104
Skilful energy management in mastering RESILIENCE 106

CHAPTER IV
A is for AGILITY 117
The meaning of AGILITY 117
Why AGILITY matters so much today 118
The agile leader 122
AGILITY starts with thinking 129
Working with AGILITY – The power of Neuro-Agility 130
Whole-brain leadership for AGILITY 142

CHAPTER V
F is for FOCUS 147
Why FOCUS matters so much in leadership today 147
Today’s challenges for leaders in FOCUS 149
The functionality dimension of leadership FOCUS 153
Pareto Principle (20/80) and leadership FOCUS 159
A systemic approach to leadership FOCUS 164
Flexibility in FOCUS 169
Managing self-limiting tendencies in leadership FOCUS 175

CHAPTER VI
T is for TRUST 185
What is happening with TRUST today? 185
The importance of TRUST 187
What makes a trustworthy leader
according to the leaders I interviewed? 190
TRUST in self/TRUST self 192
TRUST others – one to one
and one-to-many: teams 195
The Trust equation 197
TRUST in economic terms 214
TRUST in emotional terms 214
TRUST others – one to many: organisations and networks 215
TRUST in the unknown 219
TRUST in gratitude 221

CHAPTER VII
Inside Journey – the leader in you
What makes you a unique and powerful leader? 223
Pulling it all together – What is your CRAFT? 223
CREATIVITY and CREATE Mind Map 226
CREATIVITY and CREATE – Summary of Reflection Questions 227
CREATIVITY and CREATE – Self-Assessment 228
RESILIENCE Mind Map 230
RESILIENCE – Summary of Reflection Questions 231
RESILIENCE – Self-Assessment 232
AGILITY Mind Map 234
AGILITY – Summary of Reflection Questions 235
AGILITY – Self-Assessment 236
FOCUS Mind Map 238
FOCUS – Summary of Reflection Questions 239
FOCUS – Self-Assessment 241
TRUST Mind Map 244
TRUST – Summary of Reflection Questions 245
TRUST – Self-Assessment 247
The pinnacle of your CRAFT journey 249

CHAPTER VIII
Outside Journey – Leading your organisation
How do you steer your CRAFT? 251
Putting into practice 251
The metaphor 252
Exploring your leadership with a metaphor 253
The impact of your CRAFT Leadership 256

CHAPTER IX
Keep sharpening the REAL LEADER in you
to be fit for the future 257
Reinforcing CRAFT Leadership 257

REFERENCES 265
LIST OF ILLUSTRATIONS 273
ABOUT THE AUTHOR